Merlin’s Magic Wand - Charity for Children

The EDF Energy London Eye is an active supporter of Merlin’s Magic Wand, the Merlin Group charity and all our fundraising efforts are directed towards the charity. As one of the world’s leading operators of visitor attractions, with 58 attractions in 12 countries and across three continents, Merlin Entertainments welcomes over 32 million people to its attractions every year – many of them children. Merlin Entertainments’ special charity – Merlin’s Magic Wand – has been set up to provide magical experiences to many more children who are seriously ill, disabled or disadvantaged and who might not otherwise be able to visit one of our many attractions around the world.

Through Merlin’s Magic Wand charity, we seek to provide the means for kids to visit us, or to take part in another similar experience appropriate to their circumstances. Grants towards the cost of travel may be provided if needed, in addition to providing entrance passes to the attraction or experience.

To find out more about Merlin's Magic Wand, eligibility criteria, and how you can apply for an award, go to www.merlinsmagicwand.org.